Question 1

How do I embed a waitlist signup form on my landing page?

Accepted Answer

Create a subscribe form in mailtani, choose your list, and copy the embed snippet. The inline form option drops a script tag into your page that renders the form directly — no iframe, no redirect. The popup button option adds a button to your page that opens the form in an overlay when clicked. Both options work on any website, Webflow, Framer, or custom HTML.

Question 2

How does email verification prevent fake waitlist signups?

Accepted Answer

When you enable the email verification link in your form settings, every submission triggers a confirmation email. The subscriber must click the link to verify their address. Unverified submissions are held separately and never added to your active list. This means every contact on your waitlist has proven access to that inbox — dramatically reducing bounces when you launch.

Question 3

Can I send automatic welcome emails when someone joins the waitlist?

Accepted Answer

Yes. Create a flow with the "Form Submitted" trigger scoped to your waitlist form. The moment someone confirms their email via the verification link, the flow fires and sends your welcome email — or a multi-step drip with updates, social proof, and early access teasers. The entire sequence runs automatically with no manual intervention.

Question 4

Can I collect extra information from waitlist signups?

Accepted Answer

Yes. Add custom fields to your subscribe form — dropdown for intended use case, text field for company name, radio buttons for team size. Every response is stored as a contact property and is available for segmentation. Send different waitlist update sequences to different segments — for example, sending enterprise-focused messaging to signups who selected "team of 10+" at signup.

Question 5

How do I send launch announcements to my waitlist?

Accepted Answer

Use a broadcast campaign targeting your waitlist list. Write your launch announcement, select the list as your audience, and send or schedule it. Every contact on the list receives the email. You can also segment — send early access invitations to contacts tagged as "early adopter" first, then open to the full list a week later.

Question 6

What happens to waitlist contacts who do not verify their email?

Accepted Answer

Unverified submissions are stored separately and excluded from your active list, sequences, and broadcasts. You can review them in the dashboard. If you want to attempt re-verification, send a follow-up nudge manually. Contacts who never verify are best left excluded — they represent either fake emails or low-intent signups who will hurt your open rates and deliverability at launch.

Question 7

Can I use a hosted waitlist signup page instead of embedding a form?

Accepted Answer

Yes. Every subscribe form in mailtani has a hosted URL — mailtani.com/subscribe/your-form-id. You can link to it from your Twitter bio, Product Hunt page, email signature, or anywhere else. The hosted page includes your form title, fields, brand colour, and footer text. Verification and automation work identically whether someone signs up via the hosted page or an embedded form.

Question 8

How is mailtani better than using a Google Form for a waitlist?

Accepted Answer

Google Forms gives you a spreadsheet. mailtani gives you verified contacts, automatic welcome sequences, segmentation by custom fields, broadcast update emails, and full ownership of your list. The critical difference is automation: with a Google Form you manually export, clean, import, and email. With mailtani, the form submission triggers the entire flow automatically — including email verification and the welcome sequence.

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