Cold Email Outreach That Actually Lands
Sequences, warmup, and inbox rotation on your own SES key. Pay €89 once — not €50/month forever.
14-day free trial
Up and Running in Minutes
Everything you need is already built in — no integrations, no stitching tools together.
Email Sequences
Multi-step follow-up sequences with delays and conditions.
Learn moreEmail Warmup
Warm up your sending domain before launching campaigns.
Learn moreInbox Rotation
Distribute sends across multiple inboxes automatically.
Learn moreDeliverability Tools
SPF, DKIM, DMARC — full infrastructure control.
Learn moreHow It Works in Practice
How to Run Cold Email Outreach with mailtani
Connect your sending provider
Go to Settings > Sending Emails and add your AWS SES, Resend, or Mailtrap credentials. mailtani connects directly to your account — your emails go out on your own IP reputation, not a shared pool. This is the single biggest deliverability advantage over tools like Instantly or Lemlist.
Verify your domain and set up DKIM/SPF
Go to Settings > Domains, add your sending domain, and follow the DNS record instructions. mailtani shows exactly which TXT records to add for SPF, DKIM, and DMARC. Verification usually takes under 10 minutes. Without these records, cold email lands in spam regardless of how good your copy is.
Warm up your sending address
Never send cold email from a fresh domain or address. In Settings > Sending Emails, select your address and enable warmup. Set a daily send limit (start at 10), a daily increase (add 5 per day), and a max ceiling (50–100). mailtani ramps automatically — run warmup for at least 2–4 weeks before launching real campaigns.
Set up inbox rotation
Inbox rotation distributes sends across multiple sending addresses on the same domain. This protects your reputation, keeps each address under provider daily limits, and scales your volume. Go to Settings > Domains, open your domain, and add 3–5 verified sending emails. mailtani rotates through them automatically for every sequence you send.
Import your prospect list
Go to Contacts > Import and upload a CSV with email, first name, last name, and any custom fields (company, title, industry). After import, assign contacts to a List or apply Tags to organise prospect segments. Custom fields become available as variables in every email.
Build and launch a sequence
Go to Campaigns > New Campaign and choose Sequence. Write your first email, set a delay before the follow-up (typically 3–4 days), and add 3–5 steps total. Use variables for personalisation ({"{{first_name}}"}, {"{{custom.company}}"}) and spintax for natural variation ({"{{RANDOM | Big news | Just shipped | Quick update}}"}). Enroll your prospect list and activate.
Monitor replies in the unified inbox
Set up IMAP on each sending address (Settings > Sending Emails > IMAP) so mailtani syncs replies back. All replies appear in Inbox — grouped by thread, with the full conversation context. Contacts who reply are automatically unenrolled from further follow-ups, so you never double-send to someone mid-conversation.
The Math is Simple
You break even in month one. Everything after that is free.
Start Your Free Trial14-day free trial
Before & After
What life looks like on the old tools — and on mailtani.
Without mailtani
- Monthly cold email tools drain budget before a single reply comes in
- Shared infrastructure means your reputation suffers for other senders' behaviour
- Deliverability is a black box — no control over IPs or sending identity
- Inbox rotation and warmup locked behind expensive plan tiers
- Prospect limits force you to upgrade just to run a real campaign
With mailtani
- Send through your own AWS SES or Resend key — your reputation, fully yours
- Built-in warmup gets your domain ready before you scale
- Inbox rotation spreads sends across accounts to protect deliverability
- Unlimited prospects and sequences — no tier gates
- One-time €89 payment — no monthly bill eating into your margins
mailtani vs the Alternatives
Tired of Paying Monthly?
See how mailtani compares to the tools you might be considering.
Not Sure Which Tool Wins?
Read our in-depth comparisons of the tools most people consider before switching.
From the Blog
Common Questions
Ready to Get Started?
14-day free trial. Connect your SES key and send your first campaign today.
€89 one-time · No monthly fees · Lifetime access