← All Use CasesFor Indie Hackers
Email Marketing for Indie Hackers
Own your list. Pay once. Ship today. Broadcasts, sequences, and signup forms on your own domain — no monthly SaaS fee eating into your MRR.
Own your SMTP keyNo monthly fees14-day free trial
14-day free trial
How It Works
Up and Running in Minutes
Everything you need is already built in — no integrations, no stitching tools together.
Pricing
The Math is Simple
ConvertKit / Mailchimp€25–€65/mo recurringper month, recurring
mailtani€89 onceone-time, lifetime access
One payment. Every feature. Forever. That's the indie way.
Start Your Free Trial14-day free trial
The Problem
Before & After
What life looks like on the old tools — and on mailtani.
Without mailtani
- Monthly email tools add to the overhead before your project has traction
- Per-contact pricing is the opposite of indie economics — costs rise as you grow
- Most email platforms are built for marketers, not indie builders shipping fast
- Shared infrastructure means your deliverability depends on other senders
- Subscription lock-in means you're paying even during the months you're heads-down building
- Transactional emails for your product need a separate paid provider on top of your marketing tool
With mailtani
- Pay once — email is permanently off your monthly cost list
- Your own SES key covers marketing broadcasts, onboarding sequences, and transactional sends
- Sequences, broadcasts, forms, and analytics all in one tool
- No per-contact limits — grow your audience without growing your bill
- Built for solo operators: simple to set up, no bloated enterprise features
- Use SES for transactional sends from your app — same account, no extra vendor fee
How We Compare
mailtani vs the Alternatives
ToolTheir approachmailtani
ConvertKit$25–$99/mo — recurring overhead before your project earns anything€89 once — the indie way, no monthly overhead
MailchimpPer-contact pricing that penalises tractionNo contact limits — grow your audience at zero marginal cost
Beehiiv$99/mo on Scale plan for monetisation featuresOne payment for all features — no plan tiers, no revenue share
Comparisons
Tired of Paying Monthly?
See how mailtani compares to the tools you might be considering.
Tool Comparisons
Not Sure Which Tool Wins?
Read our in-depth comparisons of the tools most people consider before switching.
Further Reading
From the Blog
FAQ
Common Questions
Ready to Get Started?
14-day free trial. Connect your SES key and send your first campaign today.
€89 one-time · No monthly fees · Lifetime access